Careers - Mobile Marketing Manager

🎮 Join Playstack – Where Indie Games Break Through!

At Playstack, we believe that exceptional games come from diverse, creative minds. From breakout global hits like Balatro, Abiotic Factor, and Mortal Shell, to critically acclaimed gems like The Case of the Golden Idol, we support originality and innovation in everything we publish. With an exciting roadmap of major releases ahead, we are expanding our team and inviting fresh perspectives to help shape our future.

👤 Who You Are

We are looking for a Mobile Marketing Manager to help grow Playstack’s Premium Mobile business. Working closely with the Head of Premium Mobile, you will be responsible for helping shape the marketing strategy for our growing portfolio of Premium Mobile games. This is a hands-on role for someone who understands that successfully launching a premium game on mobile requires a tailored approach compared to PC and Console, while still ensuring each game maintains a consistent overall campaign and identity across all platforms.

🛠️ How You’ll Contribute

Campaign Planning: Support your Line Manager in planning and coordinating mobile-specific milestones, including pre-orders, pre-registration, launch campaigns, discounts, sales, in-app events, and major updates.
Store Optimization: Support your Line Manager in creating, optimizing, and maintaining App Store and Google Play store listings, including store descriptions, screenshots, trailers, and other store assets.
Creative Collaboration: Brief Playstack’s art and creative teams on mobile-specific assets, including store screenshots, featuring artwork, promotional assets, and ad creatives.
Cross-Functional Teamwork: Partner closely with the social and community teams on mobile announcements, launches, sales, updates, and promotional events.
Platform Coordination: Coordinate the submission of featuring materials, promotional assets, and other platform marketing requirements.
Pricing Administration: Support your Line Manager in setting up store pricing and promotional sale configurations.
User Acquisition: Work with internal teams and external partners on user acquisition campaigns.
Market Intelligence: Monitor the premium mobile market, competitor activity, and emerging trends to identify games, campaigns, and opportunities for growth.

🌟 What You’ll Need

At least two years of professional experience in mobile games marketing or publishing, with a proven ability to collaborate effectively in a hybrid workplace.
Deep understanding of mobile user acquisition and performance marketing principles.
Comfort working with data and preparing clear, baseline performance reports.
Excellent written and verbal communication skills across diverse audiences.
Strong organizational skills, with the demonstrated ability to manage multiple projects simultaneously.
A passion for video games and a good knowledge in the mobile games market.

🎁 What We Offer

Hybrid working pattern (2 office days per week)
Company-matched pension contributions up to 5%
Comprehensive private medical insurance
Employee Assistance Program focused on holistic wellbeing
Staff discounts platform
Discretionary bonus scheme
Social events (both online and in person)
Fully stocked London office
22 days holiday (pro rata, excluding bank holidays) + 3 days end-of-year studio closure

🌍 Diversity, Equity, Inclusion & Belonging (DEIB)

Playstack is an Equal Opportunity Employer committed to creating a workplace where everyone thrives. We celebrate diversity and provide equal opportunities regardless of race, gender identity, sexual orientation, disability, or background.